What is Twitch Affiliate? Everything You Need to Know

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Twitch is the world’s largest video game streaming platform, which allows users to stream their content to a community of over 15 million users around the world. In this article, we’ll dive into everything you need to know about Twitch Affiliate, granting you with the knowledge to shine in the Twitch community.

A Twitch affiliate is someone who earns money from advertising on their Twitch channel or account, allowing creators to earn revenue without relying on a traditional sponsorship deal. To become a Twitch Partner, broadcasters can monetize their channel through the Twitch Affiliate program.

As a gamer, you may be wondering how you can support your fellow streamers and earn some cash. You can do this by becoming a Twitch Affiliate. This article will provide a comprehensive guide on becoming a Twitch Affiliate and maximizing the opportunities it offers. What is Twitch Affiliate? Let’s find out what Twitch Affiliate is and how you can profit from being one.

The Twitch Platform

The Twitch platform allows users to broadcast live video streams of themselves playing video games to an audience of fellow gamers, fans, and followers. The channels are categorized into game categories, such as League of Legends, Call of Duty, Overwatch, etc.

the twitch platformThese channels allow viewers to watch and interact with the host while they are playing the game. The popularity of streaming on the Twitch platform has resulted in a huge rise in the number of content creators on the platform. With this rise in content creation, there is also a rise in the number of people making a living by being Twitch Affiliates. Now, what is an affiliate on Twitch?

What is Twitch Affiliate?

An affiliate is someone who promotes a product for a creator in exchange for monetary compensation. In addition, the affiliate receives a commission for promoting the product for a designated amount of time. The definition of Twitch Affiliate is a bit different, but the philosophy remains the same. A Twitch Affiliate is someone who streams on Twitch and receives a cut of the profits through ads. These profits are from the video ads shown on their channel.

what is a twitch affiliateThis means that if you have a website or blog that caters to gamers, you can set up a streaming program with Twitch to allow your readers to see you in action. The Twitch Affiliate can promote many different products on their channel too. For example, they can promote merch like t-shirts, mugs, or art to sell to their viewers to earn extra money.

What does affiliate mean on Twitch?

Being affiliated with Twitch means you are a partner with Twitch. This partnership allows you to make money off of the stream.

How to Get Twitch Affiliate Status

To get Twitch Affiliate status, you must go through some steps. In order to get started, the first step is to create your Twitch account and create a channel on Twitch with the content you intend to stream and promote products on. Next, you have to meet the Twitch Affiliate requirements, which are as follows:

twitch affiliateNext, you have to meet the Certified Twitch Streamer requirements, which are as follows:

  • It must have streamed live for a total of at least 480 minutes.
  • Stream on at least 7 unique days.
  • Maintain a regular of 3 viewers.

These requirements should be met in under a month.

The next step is applying to the affiliate program and making money!

Let’s look further at how you can start your own Twitch Affiliate business and generate a full-time income by selling merchandise and promoting products for your favorite Twitch Streamers.

Making Money by Being a Twitch Affiliate

Now that we have answered your question, “What is a Twitch affiliate?” – let’s look at how you can be one. The concept of affiliate marketing has been around for many years. Today, it is one of the most effective methods of generating income online. Twitch is a platform to which affiliates (or streamers) are integral.


Every product created by the streamer comes with a unique link that is assigned specifically for marketing. This allows them to promote their product and earn commissions for their referral sales. You will earn a commission every time a sale is made on the product that you used the link for.


You may advertise merchandise like t-shirts, mugs, or paintings to make extra money. Try selling everything that you can sell to your audience.


Every time someone donates money to the streamer, they will get half of it. The other half goes to Twitch. There are no limits to the amount that someone can donate or receive as a donation. This is why streamers can put a lot of time and energy into developing a consistent fanbase.

donationsIt helps them develop loyal fans. These loyal fans give donations to them consistently because they enjoy their content. The donations will help to keep them afloat, allowing them to spend more time streaming and engaging with their audience.

Video Ad Revenue

Once you get Twitch Affiliate status, you can monetize your channel with video ads. Advertising is a great way to generate extra revenue for your channel. Once you get the necessary traffic and engagement on your channel, advertisers will want to give Twitch money to advertise their products to your viewers.

video ad revenueYou earn a share of the ad revenue based on the number of viewers you attract each month and the number of ad impressions you receive. This will help you generate a steady stream of considerable income. There are some instances where you can claim additional revenue based on the number of subscriptions you have as well.

Frequently Asked Questions

How much do affiliates earn?

Affiliate earnings vary based on the type of product the streamer is selling and the amount of traffic their channel gets. Some affiliates earn more than $100 per day! The best way to get started is to stream regularly and build up a following of loyal followers.

How long does it take for Twitch to approve affiliate status?

It may take up to 4 weeks to get approved, but most people receive an approval within 2 weeks.


The biggest platform for streaming video games is called Twitch. Over 15 million viewers worldwide may access the material that individuals are streaming. What is Twitch Affiliate? An individual who broadcasts on Twitch and earns money from adverts is known as Twitch Affiliate. These earnings come from the video advertisements that are run on their channel.

You can benefit financially from the stream thanks to this cooperation. A Twitch Affiliate can also advertise a wide range of goods on their channel. You may promote goods like t-shirts, mugs, or artwork to earn additional money. A streamer also receives 50% of every monetary donation made to them. There are no restrictions on donations.