Did someone really pay 10,000 Bitcoin for pizza? — A practical look

The story that someone paid 10,000 Bitcoin for two pizzas has become a shorthand for how much bitcoin's value has changed. It begins with a single public forum post and has been repeated in many retrospectives.
This article uses that documented case to explain what the record shows, how to convert historic BTC into fiat using trusted tables, what on-chain records can and cannot prove, and practical steps you can take before you buy cryptocurrency.
The 10,000 BTC pizza story is anchored in a 2010 Bitcointalk post by Laszlo Hanyecz.
Historical price tables show 10,000 BTC was worth only about forty to fifty dollars on the date of the post, but much more at later peaks.
Use the anecdote as context, not investment advice, and check custody, fees, and tax rules before you buy cryptocurrency.

What the Bitcoin pizza story is and why it still gets attention

Short summary of the anecdote

The clearest public record for the pizza anecdote is a Bitcointalk forum post in which Laszlo Hanyecz offered 10,000 bitcoins in exchange for two pizzas, dated May 22, 2010, and that post is still the primary source most accounts reference Bitcointalk post by Laszlo Hanyecz and in the Bitcoin Wiki Laszlo Hanyecz.

People often bring up this example when they talk about how much bitcoin has changed in price over time. Mentioning this story can help illustrate volatility, but it should not be read as investment advice or a promise that similar outcomes will follow.

Why it became a recurring reference point

In 2010 bitcoin was traded by a small community with low liquidity, so informal exchanges and odd nominal prices were common. Contemporary retrospectives use the original forum thread as their basis when they describe the details and context of that era CoinDesk retrospective on Bitcoin Pizza Day.

Reproducible lookup method for historical price and chain checks

Use daily close values and copy transaction hashes for verification

The original forum post: what the record actually shows

Quote and verify the post details

The original thread records Hanyecz offering 10,000 bitcoins for two pizzas on 2010-05-22, and that post functions as the earliest public evidence of the offer and of a transfer intended to pay for pizzas Bitcointalk post by Laszlo Hanyecz.

The thread includes follow-up posts that discuss how the pizzas were arranged and how the BTC moved, but the forum format means what we have is public messages and not formal commercial receipts or a merchant invoice.


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Contemporary retellings and interviews

Later interviews with Hanyecz and retrospective pieces recount that a forum member accepted the offer and that BTC was transferred when the pizzas were delivered. Those retrospectives generally rely on the same original thread and Hanyecz accounts when reconstructing events CoinDesk retrospective on Bitcoin Pizza Day and the Trezor blog Trezor blog on Bitcoin Pizza Day.

Because the retellings draw from the same public thread and interviews, they are helpful for context but do not add independent merchant receipts or third-party sales documentation beyond the forum conversation itself.

How much were 10,000 BTC worth then, and how do you calculate later values

Using historical daily close tables

To convert a past bitcoin amount into fiat, pick a specific date and use a reputable historical price table that shows daily closes. Using historical daily-close data shows that 10,000 BTC on 2010-05-22 was worth roughly forty to fifty US dollars, because the coin traded for only a few cents each that day Macrotrends historical price data.

The primary public evidence is a 2010 Bitcointalk post by Laszlo Hanyecz describing an offer to pay 10,000 BTC for two pizzas; contemporaneous threads and later interviews support that a forum member arranged pizzas and a BTC transfer, but price context and on-chain records matter for interpretation.

When you reproduce this calculation, remember to choose whether you want the daily-close price, an intra-day high, or a specific timestamp; different choices produce different fiat conversions.

Close up of a printed forum page with a highlighted post offering 10,000 BTC for pizzas minimalist Finance Police style with brand colors to buy cryptocurrency

The same 10,000 BTC translates to much larger fiat values at later market peaks, for example at major highs in late 2017 and November 2021; those comparisons highlight how long-term price moves can be extreme and why any single anecdote can look striking in hindsight CoinGecko historical data.

When readers measure value over time, note that price series differ slightly by provider and that using daily close versus intra-day prices can change the final figure, so pick one reputable source and stick to its table when you replicate conversions. See a related price analysis price analysis on Finance Police for context.

What blockchain records can and cannot prove about the transaction

On-chain tracing basics

Blockchain explorers and on-chain analysis can map transaction hashes, outputs, and address flows, so they can show that particular BTC moved from one address to another and when that happened Blockchair blockchain explorer.

Those tools are useful for seeing how funds moved, but the chain itself does not carry commercial labels like pizza receipts, and addresses do not automatically identify real-world persons without extra off-chain evidence.

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Some chain-analysis reports trace transfers associated with Hanyecz in early blocks, but connecting a transaction on-chain to the forum discussion requires interpretation and off-chain corroboration, so such mappings can be informative while still ambiguous Blockchair blockchain explorer and other reconstructions Trakx retrospective on Bitcoin Pizza Day.

For readers, a sensible rule is to treat chain analysis as a helpful technical record while expecting limits: it shows movements and timing but does not prove intent or label a payment as a pizza without supporting off-chain documents.

Three practical lessons the pizza story illustrates for anyone thinking of buying crypto

Volatility and time horizon

The pizza example demonstrates extreme long-term volatility: small early prices can later look huge when compared to major market highs, which is why people use the story to illustrate price risk rather than to imply likely gains Macrotrends historical price data.

The example also shows the importance of a time horizon. If you buy cryptocurrency with a short horizon, you should expect price swings; if your horizon is long, you still need to accept that outcomes can vary widely.

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Before you use money to buy cryptocurrency, review the checklist in the next section and confirm you understand custody, fees, and tax treatment.

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Liquidity and early-market quirks

In 2010 the bitcoin community was small and liquidity was low, which meant informal trades and odd nominal prices were possible; that context explains how a few cents per coin could be sufficient for a real exchange at the time CoinDesk retrospective on Bitcoin Pizza Day.

This is a reminder that market structure and participant numbers matter. A price in a thin early market does not necessarily scale to a robust market with millions of users and different trading venues.

Anecdotes do not equal guidance

The pizza story is a historical anecdote best used to show how much change is possible, not to guide buying decisions. If you plan to buy cryptocurrency, consult current regulator and investor-education guidance and treat anecdotes as context rather than advice FINRA investor guidance on cryptocurrency. Also see our crypto category crypto category for related coverage.

Use the story to sharpen questions you ask before acting: what are fees, who holds the keys, how will taxes apply, and can you tolerate a potential total loss?

If you decide to buy cryptocurrency: a short, practical checklist

Choose a platform and understand custody

Decide whether you want exchange custody or self-custody. Exchange custody can simplify trading and access, while self-custody gives you direct control of keys but adds responsibility for secure storage and backups FINRA investor guidance on cryptocurrency.

Think about tradeoffs: exchanges hold private keys and may provide ease of use plus custodian controls, while self-custody requires hardware wallets or secure software and a firm plan for key recovery.

Consider fees, taxes, and record keeping

Check fee schedules, deposit and withdrawal rules, and any trading limits. Keep clear records of purchases, dates, amounts, and transaction IDs because these details matter for tax reporting and later cost-basis calculations FINRA investor guidance on cryptocurrency.

When you prepare records, capture screenshots and export transaction histories. If tax rules in your jurisdiction treat trades or sales as taxable events, accurate records make compliance easier and reduce the risk of errors.

Practical order of operations

Start by reading regulator and investor-education material, then set up an account on a reputable platform, confirm its fee schedule, and decide custody. Fund only what you can afford to lose and use tools like two-factor authentication to protect accounts FINRA investor guidance on cryptocurrency. For general site resources see our homepage.

Consider small practice transactions first. Treat learning as part of the cost of entry and avoid committing large sums before you are comfortable with the mechanics and recordkeeping.


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Common mistakes and how to avoid them when buying crypto

Chasing anecdotes and past prices

A common error is using stories like the pizza example to expect similar returns; the anecdote highlights extreme outcomes but does not predict them, and retrospectives that focus on peak value can be misleading if they lack context CoinDesk retrospective on Bitcoin Pizza Day.

Instead of chasing headlines or isolated anecdotes, build a simple plan that considers your time horizon, risk tolerance, and the role crypto plays in your overall financial picture.

Ignoring custody, fees, or tax requirements

Poor custody choices, misunderstanding fee structures, and weak recordkeeping for taxes are frequent operational mistakes. Address each before you buy: verify platform terms, enable security features, and keep transaction records FINRA investor guidance on cryptocurrency.

Simple avoidance steps

Use two-factor authentication, keep small test transactions, and document purchases. If you are unsure how taxes apply, seek official guidance or a qualified tax professional rather than relying on forum commentary or social media tips.

Take small, reversible steps at first and document everything so you can trace dates and cost basis later if needed.

Conclusion: reading anecdotes wisely and next steps

Summary of key takeaways

The primary record for the 10,000 BTC pizza exchange is Hanyecz’s Bitcointalk post, and historical price tables are the right place to start when converting past amounts into fiat; use reputable daily-close data for reproducible numbers Bitcointalk post by Laszlo Hanyecz.

If you are thinking about buying cryptocurrency, treat the pizza story as historical context and consult regulator and investor-education sources to check custody, fees, and tax implications before you act FINRA investor guidance on cryptocurrency or visit our homepage Finance Police.

The primary public evidence is a Bitcointalk forum post by Laszlo Hanyecz dated May 22, 2010, where he offered 10,000 BTC for two pizzas.

No. On the date of the forum post the daily-close data show 10,000 BTC was worth only a few dozen US dollars; much larger fiat values appear only when the same BTC are measured at later market highs.

Before buying check custody options, platform fees and terms, security measures like two-factor authentication, and tax recording requirements in your jurisdiction.

Treat the pizza story as a useful historical example to sharpen questions, not as a guide to expected outcomes. If you plan to act, verify numbers with primary historical tables and consult regulator guidance on custody and taxes.
Use the checklist in this article as a starting point and keep records so you can verify what happened later if you need to report taxes or track cost basis.

References

Disclaimer: This article is provided for informational purposes only. It is not offered or intended to be used as legal, tax, investment, financial, or other advice.

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